Brazilian Blowout, Brazilian Blowdry and Brazilian keratin treatment are the same hair-smoothing treatments that temporarily coat the outer layer of the hair to smooth the hair, remove frizz, enhance shine and decrease blow-drying time.

Your hair will be coated with Keratin, which is a protein that hair is made up of naturally. Not only will the process revitalise your hair, it will also leave your hair feeling stronger. 

To begin with, your hair will be cleansed with a purifying sulphate-free shampoo, getting rid of any product build up and residue. Your hair will then be rough-dried, and a Keratin treatment will be applied through your hair in small sections to make sure that the product is evenly distributed.

Your hair will then be blow dried and set with a straightener at 180 degrees – no more, no less. Anything less than this may not be effective, and anything more than this can cause heat damage to the hair.

Keratin treatment suits any hair, any length and any thickness. If you are looking to make your hair much easier to maintain with minimal effort, then the Keratin Treatment is perfect for you.

This is not the case, for example, some of our guests with naturally curly hair find that after having a Keratin Treatment, they still have some definition. The Keratin Blow Dry does not act as a chemical straightener – in fact, as Keratin is used in the process, the natural protein actually helps to enhance and protect your hair. It does however make it feel smoother. 

Yes, you can! Keratin Blow Dries work really well on coloured hair as this can help to repair any damage to the cuticle and brighten your existing colour. Remember to have your colour done before the Keratin Treatment as it locks in the colour helping it to last even longer. 

Typically this lasts up to 12 weeks, however it can sometimes last longer. The Keratin Treatment will gradually fade, so you will know when it’s time to have the treatment done again.

A well maintained Keratin Treatment will last much longer so little adjustment to your care regime will make a big difference. 

AFTER YOUR KERATIN BLOW-DRY:
Wait 1 - 3 days before you wash your hair,  (Your stylist will advise you on the best timing for your individual hair type)

During the first three days:
Do not use any styling products, 
Do not tie your hair or tuck it behind your ears

During the first 3 days, the treatment is still settling in so you need to take special care during this time. After this time, as long as you use a sulphate free shampoo and conditioner you can treat  it quite normally. 

Yes!  It is completely safe.

Many people ask if it contains formaldehyde?  It does contain a trace element, about 100 times less that the legal limit. This would be similar to the amount found in some of our everyday essentials such as toothpaste, baby wipes, shampoos and soaps.